This is a book produced in response to the ISTD ‘Food for Thought’ brief which explores the cultural and historical context of British ice-cream. Stop Me & Buy One explores how the popular dessert has moved from an upper-class delicacy to something everyone can enjoy. Some of the stories in the book explain
the development of the Italian community and the events of the Glasgow Ice-cream Wars.
With the focus on Britain, the use of British typeface Monotype Grotesque has been used throughout
the book. The Italian typeface, Bodoni has been applied to show how Italian culture impacted the development of ice-cream in British society. To portray the nostalgic element and innocence of
ice-cream, a pink and blue colour palette has been applied which are colours that are frequently
used on ice-cream vans.